Privacy Policy – Art by Sara Lind

Last updated: May 18th 2025

Thank you for visiting Art by Sara Lind.
Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website, place an order, sign up for our newsletter, or interact with us.

This site is owned and operated by Sara Lind Mortensen, based in Hadsten, Denmark, and governed by Danish law and the European Union General Data Protection Regulation (GDPR).

1. Who We Are

Our website address is: https://artbysaralind.com.

The data controller is:

Art by Sara Lind
Sara Lind Mortensen
Vestervangen 12
8370 Hadsten
Denmark
Email: info@artbysaralind.com
Phone: +45 28665652

2. What Personal Data We Collect

We collect and process the following types of personal data:

Name, billing address, shipping address
Email address and phone number
Payment information (handled securely via third-party providers; no full card numbers stored)
Order details and purchase history
IP address and browser information
Website usage data (with your consent via cookies)
Information you submit through contact forms, emails, or support communications
Comments on blog posts or products
Login information (for registered customers, if any)
Media files uploaded by users (if applicable)
Email addresses collected through newsletter sign-ups

3. How We Collect Personal Data

We collect your data when you:

Place an order
Create an account
Sign up for our newsletter
Fill out a contact form
Communicate with us via email or customer support
Leave a comment on a post or product
Upload media (e.g., profile photos)
Interact with embedded content (e.g., Instagram, YouTube)
Accept optional cookies (e.g., Google Analytics)

4. Why We Collect Personal Data

We collect and use your data for the following purposes:

To process and fulfill your orders
To manage customer accounts
To provide customer service and respond to inquiries
To send newsletters and promotional communications (with your explicit consent)
To improve our website, products, and services (with your consent for analytics)
To comply with legal obligations (e.g., bookkeeping, tax records)
To protect the security and integrity of our website
To prevent fraud and unauthorized activities

5. Comments and Media Uploads

If you leave a comment on the site, we collect the data shown in the comment form, along with your IP address and browser user agent string to assist with spam detection.
An anonymized string created from your email address may be shared with the Gravatar service (Gravatar privacy policy: https://automattic.com/privacy/).

If you upload images to the website, you should avoid including embedded location data (EXIF GPS), as visitors to the site can extract such information.

6. Cookies and Tracking

We use cookies to enhance your browsing experience and provide essential site functions, such as managing shopping carts, checkouts, and login sessions.

Essential cookies: Necessary for basic site functions (e.g., shopping cart, checkout, login preferences). These do not require consent.
Analytics cookies: Used to collect anonymous information about how visitors use our website via Google Analytics. Analytics cookies are only set with your explicit consent through our cookie banner.
Cookie consent: Managed through CookieYes, allowing you to control and update your cookie preferences at any time.

You can adjust your cookie settings by using the cookie consent banner or by changing your browser settings.

For a full list of cookies used on this site, including their purpose and duration, please refer to the cookie settings available via the CookieYes banner.

7. Embedded Content from Other Websites

Some pages on this site may include embedded content (e.g., videos, images, articles) from third-party websites such as YouTube, Instagram, or others.
Embedded content behaves in the same way as if you visited the third-party website directly.

These third-party services may set cookies or collect data through their embedded content. Where possible, we take steps to ensure that embedded content only sets cookies necessary for its functionality, or that the third-party service manages its own cookie consent in compliance with GDPR.

However, we do not have direct control over third-party cookies set through embedded content. The setting of such cookies may depend on your existing relationship and consent choices with the third-party service (e.g., if you are logged into YouTube or Instagram).

We recommend reviewing the privacy and cookie policies of any external services you interact with through embedded content.

You can manage your general cookie preferences for this site at any time via our cookie consent banner powered by CookieYes.

8. Newsletter and Marketing Communications

If you sign up for our newsletter, we collect and process your email address to send you updates, promotions, and news about Art by Sara Lind.
We only send marketing emails based on your explicit opt-in consent.

You can unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us at info@artbysaralind.com.

We use MailPoet to manage our newsletter distribution in compliance with GDPR.

9. Who We Share Your Data With

We only share your personal data where necessary to provide our services:

Payment providers (e.g., Stripe, PayPal)
Print-on-demand fulfillment partners
Shipping carriers
CookieYes (cookie consent management)
Google Analytics (anonymous site usage tracking)
Hosting providers

We do not sell or rent your personal data to third parties.

10. How Long We Retain Your Data

We retain personal data only as long as necessary to fulfill the purposes for which it was collected, or to comply with legal, accounting, or reporting requirements.

Order information (such as billing, shipping, and transaction details) is retained for a minimum of 5 years, in accordance with Danish bookkeeping and accounting laws.
Customer account information is retained for as long as the account remains active. If an account becomes inactive for an extended period (e.g., 2 years), or upon request, the account and associated personal data will be deleted or anonymized.
Newsletter subscriber information is retained until you unsubscribe or request deletion, after which it will be promptly removed from our mailing list.
Comments and comment metadata are retained as long as the associated content remains published. If the comment or the underlying content is deleted, or if deletion is requested, the data will be erased.

When personal data is no longer necessary for the stated purposes, or upon your request where applicable, we securely delete or anonymize the data.

11. Your Rights Under GDPR

You have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Request the deletion of your data (“right to be forgotten”)
Object to or restrict how we process your data
Withdraw your consent at any time (e.g., for cookies or marketing emails)
Lodge a complaint with the Danish Data Protection Authority (Datatilsynet)

To exercise your rights, please contact us at info@artbysaralind.com.

12. Data Security

We take appropriate technical and organizational measures to protect your personal data, including secure hosting, SSL encryption, restricted access controls, and regular security audits.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations.
The latest version will always be posted on this page with the updated effective date.

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